Unique Visitors is an app that aims to boost physical attendance to the museum and not replace it.
Advantages for museums
Creates meaningful presence in a digital environment
Museums and other cultural institutions are currently facing the challenge of providing relevant experiences to a new type of public, the digital native.
Creates new audiences
Unique Visitors uses the social recommendation system as one of the most effective ways to boost cultural consumption. The recommendation of a friend breaks barriers such as fear of the unknown, the “I don’t understand it” or “I don’t like it”.
Increase frequency of visits
Several itineraries, shorter and with different themes, encourage to increase frequency of local visitors. You can come back several times to the same institution and it will be a different visit every time.
Analytics and audience studies
Unique Visitors provides richer and more sensitive data than box office.
Advantages for visitors
Enhanced experience
In this customized tour, visitors can access more information on the artworks through texts, videos and comments.
Convenience
No need to plan a visit to the museum to have a good experience. You can consult an itinerary created by experts or by other visitors on the go.
You can choose an itinerary according to your interests and time availability.
Social consumption
The interaction with other visitors and recommendations from people in your circles reduces risks.
Prosumer
Visitors can take a more active role, not only consumers but also producers and content prescribers.
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